During this event, leading personalities will share insights with you about Digitalization and Business Transformation in several keynotes. Following this, you will have the opportunity to exchange in depth on Digital Transformation with experts, executives, and entrepreneurs in an innovative atmosphere.


Digital Transformation Success = Concern x Control x Coordination

Dr. Alexander Ploghaus
Founder and Managing Director of
PRINCIPIA MENTIS, the home of ChangeMaker®

As founder and managing director of PRINCIPIA MENTIS, Alexander Ploghaus focuses on developing comprehensive tools driving the speed and hit rate of change initiatives, such as digital transformations or profitability improvements. Previously, he was a leader of McKinsey's organization and automotive practices, where he tested the conventional change methods in many projects and identified their weaknesses. Having a distinguished track record in neuroscience research, Alexander believes that science has a lot to say about how to make transformations successful.

Blockchain and Supply Chain Management

Lars Müller
Founder and Managing Director of

Lars Müller is the founder and managing director of SOLIDMIND and His mission is to provide blockchain technology to the mass-market that can be used by anyone without prior knowledge, for example the healthcare industry. He began his journey as an entrepreneur and is now leading several online companies with remote teams. With his company SOLIDMIND Nutrition, he runs a nearly 8-figure e-commerce business. In addition, he organized the largest blockchain and cryptocurrency online conference "Cryptisto" in the German-speaking region with around 10,000 participants.

Digital Transformation - Potentials, Buzzwords and Pitfalls

Dr. Christian Sellmann
Managing Director of the
Handelsblatt Research Institute

Christian is the managing director of the Handelsblatt Research Institute (HRI) which is the research and market intelligence subsidiary of the renowned Handelsblatt Media Group. The institute offers tailor-made studies, factbooks, and desktop research and has worked for a multitude of companies of all sizes, federal ministries, and associations. The institute has also launched this year a market intelligence unit which serves several DAX companies with modern digital information services. Christian is also the founder of the Education Gateway GmbH which is an EdTech company located in Hamburg. Previously he was Principal of The Boston Consulting Group, where he led projects all over the world with different industry focuses such as energy, industrial goods, and educational topics.


Introduction - Welcome session and ice breaker

Keynotes & Lunch
Digital Transformation - Potentials, Buzzwords and Pitfalls - Dr. Christian Sellmann
Blockchain and Supply Chain Management - Lars Müller
Lunch & Networking
Digital Transformation Success = Concern x Control x Coordination - Dr. Alexander Ploghaus

Workshops & Coffee
Three parallel workshops will be offered to deep dive into a discussion on the respective keynotes. Moreover, we will facilitate a discussion in the connection between the concepts and possible implementation scenarios for your business.

Get Together
Boat transportation to the Beach Club Hamburg Del Mar to enjoy dinner and networking.

The well-rounded guest list includes CEOs of leading industrial firms from the Aerospace, Automotive, Machinery, Energy, Logistics, and Healthcare industries as well as founders of innovative start-ups. We are holding an additional 10 places for participation in this event as an opportunity to connect with decision makers of leading companies and entrepreneurs.

If you would like to join us, please send your application for an opportunity to participate. 
The ticket price for this event is 980€ plus VAT.

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If you have any questions, feel free to contact us.

We are looking forward to this special event!